🕵️ Why won't your team use the new CRM?

GOOD MORNING FROM ELITE AGENT 👋

TODAY'S FEATURE

Dreamers, detectives, and your stalled CRM rollout

You roll out a new CRM, and weeks later some of your agents are still working off spreadsheets and the systems they've used for years. Organisational change consultant Philip Jameson says the frustration you feel in that moment may be exactly what's holding the change back. In his TED Talk, he splits leaders into "dreamers" and "detectives", and the difference comes down to two questions that sound almost identical. The same thinking applies when a vendor won't budge on their asking price.

What you'll learn in the full article:

• The detective's question: A one-word swap that shifts you from defending your idea to finding out what's really stopping your team.
• The senior-agent shortcut: What a hotel chain did with its most sceptical experts, and why your 15-year agent's endorsement can carry more weight than any presentation.
• The three-step reset: Philip's three practical moves for any change, including one that retires "lazy" from your office vocabulary for good.

Read the full article →

TOGETHER WITH IGUIDE

Building trust is more important than ever

Are the bedrooms as big as they look, and is that fresh paint or just AI being generous?

In a buyer's market, questions like these decide whether someone books an inspection or keeps scrolling. iGUIDE lets your photographer answer them in a single visit with LiDAR-measured floor area, floor plans, a site plan, and a 3D virtual tour.

"When a Sydney buyer can walk through the home, check the room sizes and see the block before they've even picked up the phone, they enquire warmer and they enquire ready."

That's Ant Manton from LJ Hooker Pinnacle Property in Hobart (warm and ready, yes please). See how iGUIDE could work on your next listing.

Learn more →

DEPT OF FOREIGN INVESTMENT

China still leads FIRB approvals at $900 million

Of the $4.7 billion in foreign housing approvals for 2025–26, Chinese investors again took the biggest slice, even as their total keeps shrinking. Esther Yong, founder of ACproperty.com.au, sees an overlooked opportunity: past buyers who own homes near your office, live in Shanghai or Shenzhen, and may one day sell. Her advice is to make sure they can find you on WeChat.

DEPT OF PLANNING

Thousands of family homes could hit the market under proposed seniors housing reforms

NSW's over-60 population is tipped to grow by more than 40% over the next 20 years, and UDIA NSW wants seniors housing to get the same 30% planning bonus some other developments already get. More places to right-size into could mean more long-held family homes coming up for sale – worth knowing for your downsizer conversations.

DEPT OF FOREIGN AFFAIRS

Spain's home prices outpace wages threefold

In Spain, a full-time job no longer guarantees a path to owning a home. An average second-hand place now costs about 8.4 years of gross salary, and nearly double that in Madrid. Economists say pay rises alone won't fix it – the country simply isn't building enough homes.

HOW IT SOLD

Honesty about road noise delivered $959k in Ashgrove

Rather than hide the nearby arterial road at 51 Delamore Street, Tamara Lee was upfront about it and focused buyers on the townhouse's rare north-facing courtyard. The campaign drew 37 inspections and two written offers, selling via private treaty for $959,000 after 28 days. The buyer was a local Ashgrove investor purchasing their first investment property.

Find out the story behind how it sold →

AI cannot cite content that was never written. getailsa.com →

MOVERS & SHAKERS

Stacey Woodfield – building a real estate career on authenticity and balance

From a reception desk at 19 to Premier Agent within Area Specialist, Stacey Woodfield's 12-year career has come a long way. She co-founded Area Specialist Solutions in 2021 with Marcus Washington and Sarah McCallum on Michael Choi's model. Now she keeps her business small and personal in Lang Lang, the town she loved enough to buy a home in.

Success doesn't rest on weekends!
Get top agent and agency moves every Sunday in Movers & Shakers. Subscribe now.

AGENTS ON SOCIAL

Seen an Agent On Social we should include? Let us know here

TRUE OR FALSE:

When Australians were invited to name their new capital, the suggestions included "Sydmelperadbrisho" and "Swindleville".

And the answer is …

It's true! The government asked Australians to name the capital – a spot that, in 1913, was still little more than an outback sheep station split by the Molonglo River. They answered "with imagination and good humour". There were the bush ones: Cookaburra, Kangaremu, Wheatwoolgold. There were the state-capital mash-ups: Sydmelperadbrisho and Meladneyperbane. And there were the ones aimed at the politicians: Swindleville, Gonebroke and Caucus City. The National Capital Authority says it was "something of a relief" when, at noon on 12 March, Lady Denman stepped onto a crimson-draped platform and announced: "I name the capital of Australia, Canberra – the accent is on the Can." via National Capital Authority.