What sellers want in an agent, First National’s good deed, Why paying attention is the real currency in real estate

“They said it”

Good Morning from Elite Agent

Do you ever wish you could read vendors’ minds to know exactly what they want in a real estate agent? Well, we’ve got the next best thing - a survey of 1000 sellers that reveals what they want most is an agent who will work hard to achieve the best outcome and who is confident of obtaining the best price. You can also discover where competitive fees rank on sellers’ wish lists, what methods they use to research agents and what you can do to stand out in the crowd, here.

Today, we’ve also got for you

• How COVID changed housing

• Why you need to pay attention

• First National’s good deed

• Japanese garden oasis in Sydney

• And much more!

Let's get to work 🚀

On our radar

How COVID changed housing

Four years on from the onset of COVID-19 and the property market looks a lot different to what it did in March 2020. According to CoreLogic Research Director Tim Lawless, there have been seven key trends the global pandemic spurred into action. Property prices are now 32.5 per cent higher than they were, while rents and migration have also surged. Find out what other housing trends have materialised here.

Together with Kolmeo + Elite Retreat

What's the difference between an average year and a really great year or even a pivotal year in your business? Usually, it's not a dozen or more things—often, it is just one or two genius moves. That is our theme for Elite Retreat this year, which will be held at the stunning Intercontinental Hayman Island resort.

Our speakers and invited guests will reveal their genius moves, from leadership to marketing and financial moves, and also the moves they wish they had made but missed! Make your genius move by putting 11-14 August in your diary and securing your registration here.

Today’s Feature

The knowledge bank: The real currency in real estate

If you ask Harcourts Australia CEO Adrian Knowles what will help you gain traction in real estate, it’s not charm and it’s not even experience. No, Adrian says learning the art of paying attention is what will reap the ultimate rewards. In today’s feature, Adrian reveals how to truly tap into what your clients are saying and how understanding those insights will resonate long after the deal is closed. More here.

Today’s Trivia

Based on recent news stories, it’s becoming increasingly difficult to tell what’s been generated by AI and what’s real. Today we’re looking at bathrooms

Brekky Browse

People are talking about these. Read up; join in!

The ‘Chopper Ball’ has whirled back to life*
First National Port Stephens lands the big bucks for Westpac helicopters

More high-income households are renting
While low-income renters face greater stress

Japanese garden oasis in suburban Sydney
One of Australia’s most unique properties has hit the market

Supercharge your real estate marketing
Understand your ideal client’s thoughts and feelings

Tell it to her heart
Taylor Dane lists LA mansion

Put The Brief in your ears
with thanks to AI Powered Agents

Anything else?

“Imagination is more important than knowledge…“

It was on this day way back in 1879 that theoretical physicist, Albert Einstein, was born in Ulm, Germany. Of course, Einstein is most well-known for his theory of relativity, which revolutionised our understanding of space, time, and gravity. And embracing new ideas and trying something different can have great impacts in real estate too, just as these agents found out when they opted for quirky marketing techniques to sell their listings. More here.