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  • 🤖 The Claude Fable 5 prompts for real estate worth every token

🤖 The Claude Fable 5 prompts for real estate worth every token

Also inside: a stamp duty postcode lottery, Victoria's decade-long defect powers, and a Randwick auction win.

The Brief together with @realty

GOOD MORNING FROM ELITE AGENT 👋

TRUE OR FALSE?

In many Asian cultures, bread and salt are the first items brought into a new home to bless the household.
(Scroll to the bottom for the answer!)

In today’s edition of The Brief

  • Claude Fable 5 starts charging per token from 12 July – if you're a paid Claude subscriber we have some prompts you NEED to try.

  • One in eight Australians have been stung by a scam mid-property deal, and it's the 18 to 24 year olds who check the least.

  • Running an agency through a family trust? The proposed 30 per cent trust tax comes with a stamp duty 'postcode lottery' worth knowing about before 2028.

Today's read time: 4 min 24 sec read

New to The Brief? Join us for free 🤝

TODAY'S FEATURE

The $1,000-an-hour brain in your browser

Anthropic's new Fable 5 is the smartest AI you can currently point at your business – and it's free for Claude users until 12 July. The problem is most agents will hand it the same jobs they give the free version, get roughly the same answers, and wonder what the fuss is about. That's like booking Heston to cook and asking him for a cheese toastie. We spent the week finding the prompts that actually earn the price tag – so you don't have to.

The Agency

What you'll learn in the full article:

  • The Heston test: How to instantly know if a task actually needs the expensive AI, or if you're paying degustation prices for a drive-thru job.

  • The four-line briefing pattern: The exact copy-paste instructions that turn Fable 5 from a frustrating ¯\_(ツ)_/¯ into a genius assistant.

  • The prompt vault: Five ready-to-run prompts - including a "weekly operating review" that literally catches all the things on your busy to-do list and gives them priorities.

TOGETHER WITH @REALTY

Winter Isn't Quiet Time, It's Decision Time

Winter listings might be slowing, but JJ Taylor, MD of @realty thinks that's exactly the point – a quieter few months is prime time to look honestly at whether your agency is actually set up to help you grow, or just familiar enough that you haven't questioned it.

@realty's pitch is a fairly practical one: keep up to 100 per cent of your commission, get CRM and automation doing the follow-up grunt work, lean on an in-house marketing team and performance coach, and hand off the AML compliance headache to someone else.

Worth a proper look if you're doing the maths on what your current setup actually gives you back.

Compare where you stand with @realty's checklist.

DEPT OF DATA

Property sales flagged as high-risk scam moment

One in eight Australians has been scammed or knows someone close who has while buying or selling a house, new Trend Micro research shows. The surprising part: it's 18 to 24 year olds who check least, not older buyers, with only 8 per cent bothering to verify who they're dealing with. It seems said scammers thrive on the pressure and unfamiliar parties that come with major purchases.

AreaSpecialistTB26JUN25

DEPT OF FINANCE

Trust tax reform leaves a stamp duty gap

For those of you running your business through a discretionary trust, upcoming tax reforms might bring an unexpected headache. The government is planning a 30% minimum tax on these trusts by 2028, and while they are offering a window to restructure your agency, the current rules leave a glaring loophole regarding state stamp duty.

DEPT OF SAFETY

Victoria gives builders decade-long defect deadline

Ten years – that's how far back Victoria's building watchdog can now reach to force defect fixes, even on work finished before the rule existed. It's one of three changes agents should know: a single compulsory insurer already issued 1,300 notices worth $445 million in its first week, and an apartment defect bond lands mid-2027.

HOW IT SOLD

Prep work that began way before the sale

Long before a for-sale sign appeared, Nicholas Armstrong-Smith had vendor permission to style, garden and clean a Randwick townhouse he'd sold years prior. The four-week campaign drew four registered bidders and sold to a young couple buying their first home, with three unsuccessful bidders still hunting for family homes nearby.

A listing lasts weeks. The case study lasts forever. getailsa.com

MOVERS + SHAKERS

Sam Borg named director of Ray White Woodside

At 27, Sam Borg has spent six years building his career with Ray White, earning back-to-back Elite status before stepping into business ownership. He's now been named director of the newly launched Ray White Woodside in the Adelaide Hills, taking charge of sales and day-to-day management alongside Ryan Keatley, who steps into an advisory role focused on operations.

Belinda McLachlan joins Harcourts Pinnacle in Brisbane

Northern Brisbane's Lawnton and surrounding suburbs have a dedicated specialist again, with Belinda McLachlan taking on the role at Harcourts Pinnacle. She's been in the industry since 2015, building a client base across Moreton Bay on campaigns ranging from waterfront homes to lifestyle acreage. At Pinnacle, she'll lean on that local track record with the backing of a growing Queensland team.

Volkan Akintetik and Reece Caira join LJ Hooker network

Berkeley Vale has a new LJ Hooker office, and it's owned by two agents who built their names locally first. Volkan Akintetik and Reece Caira, consistently ranked among the Central Coast's top performers according to LJ Hooker, have stepped up from sales into business ownership, filling what the network calls the missing piece in its corridor market presence.

Success doesn’t rest on weekends! 
Get the latest on top agent and agency moves every Sunday with our weekly roundup in Movers & Shakers. Subscribe now.

realtyCRMTB04MAR26

AGENTS ON SOCIAL

Real estate agents: 10% selling homes, 90% waiting for the right moment to bust out the Sabrina Carpenter moves. 🕺🏠

Seen an Agent On Social we should include? Let us know here (email link)

TRUE OR FALSE:

In many Asian cultures, bread and salt are the first items brought into a new home to bless the household.


And the answer is …

Dun dun duunnn... It's False. The idea of bringing bread and salt into a new home to bless the household comes from Slavic, Jewish and wider European housewarming traditions, where bread symbolises that the family will never know hunger and salt stands for a life full of flavour.

In many Asian cultures, the “first things into the house” look very different: Chinese and Southeast Asian families focus on auspicious dates, rolling pineapples for prosperity, and scattering rice, beans and salt in corners to drive out bad energy, rather than literally carrying a loaf and salt shaker over the threshold.


Wishing you a productive day!

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