Mark McLeod’s secrets to boost your business, Megan Jaffe’s new Auckland office, States with the most rental pain +news and more

Good Morning from Elite Agent

Months after its US launch, the Apple Vision Pro will finally be released in Australia on Friday. Touted as the world’s first spacial computer, the snazzy looking goggles will set you back about $6000. Users can control the Apple Vision Pro with their eyes, their hands and their voice, including transforming any room into their own personal theatre. And if you’re wondering if the technology might have a use case in real estate, we’ve already looked into this and the answer is yes! Here’s how…

• The Apple Vision Pro could change the way buyers and sellers interact with online property listings

• Agents are already using VR goggles to enhance live auctions

• Andy Reid analyses what needs to happen to make the tech mainstream

Today we are covering:

• States with the most rental pain.

• Mark McLeod’s secrets to boost your business

• Megan Jaffe’s new Auckland office

• Laing+Simmons’ new prospecting academy

• And much more!

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Instant Inspo 💡

FIND THE RIGHT FIT

Move employees between roles within the industry to find their best fit, reducing turnover and capitalising on their strengths. Identifying and leveraging individual talents can lead to increased job satisfaction and productivity.

Go Deeper with Kylie Walsh here.

On our radar

Less pain but still not much gain

Renters across Australia remain in rental distress despite signs of conditions easing in some states (as we reported yesterday). According to the latest SuburbTrends Rental Pain Index, Australian states recorded a mixed bag of results in July, with the proportion of NSW suburbs in rental pain falling from 72.54 per cent in June to 71.69 per cent in July. However, Queensland didn’t fare as well. More here.

Together with AREAs

The power of putting community first

For the G.J. Gardner Homes Shoalhaven team, supporting local communities is just good business. They took home the Contribution to Community Award at last year’s REA Excellence Awards for their role in ‘The House that Convoy Built’, a project that raised more than $1.3 million for the Illawarra Community Foundation. Managing Director Sean Vickery says there’s nothing quite like seeing first-hand the positive impact you’re having, and wants to see more people nominate themselves for this award. More here.

Today’s Feature

Mark McLeod: Three secrets to boost your business

In the rapidly changing real estate landscape, success depends on strategy, not good luck. No one knows this better than Ray White Chief Strategy Officer for Real Estate, Mark McLeod. In today’s ‘best of’ feature, Mark shares invaluable insights on building a winning pipeline, the importance of adaptability, and why volume trumps GCI. Discover his secrets here.

Can you spot the attic-tude? One of these cosy hideaways is a digital daydream!

Brekky Browse

Meanwhile, in Singapore 🇸🇬

Retail therapy with a difference

An increase in retail transactions has been playing out here in Australia this year, and over in Singapore, shopping centres are pulling out all the stops to stand out. The new Bahru Mall has made a splash by converting Nan Chiau High School into a shopping haven that retains original features like the school hall and classrooms. This setting is coupled with a focus on homegrown brands and interactive experiences. Other shopping centres, including One Holland Village and a revamped Clarke Quay are also upping their game, promoting pet-friendly environments and daytime attractions to lure shoppers away from online shopping. More here.

Anything else?

A spark of innovation

On this day in 1856 inventor Nikola Tesla was born. The visionary is credited with inventing the Alternating Current (AC) system, the Tesla Coil, the induction motor, radio, and wireless power transmission. While his name is still famous today, it’s often forgotten that he had multiple failures including the Wardenclyffe Tower, the Tesla Oscillator and radio patent disputes. If you want to become more adaptable and overcome failure in real estate, Pancho Mehrotra shows you how.

Dates for your diary

Find Elite Agent Editor Samantha McLean speaking about real estate and AI at these upcoming events:

July 12 AI Powered Agents Subscriber Masterclass (Virtual)
July 19 Leah Calnan National PM Day, Melbourne, Vic
July 30-Aug 1 Proptech Summit + Workshop, Sydney
August 11-14 Elite Retreat, Hayman Island, Qld
August 25 PPM Conference, Gold Coast, Qld