Look inside the Australian Home of the Year, TRG’s new agent, Improve your mental fitness, +news and more

Good Morning from Elite Agent

We love a good circular success story and we’ve got a great one for you today. Less than a year ago, tech company Hewlett-Packard launched HP Renew Solutions, an arm of the business that would refurbish and sell used computers and printers. Today, Renew’s margins are in line with HP’s core business. But making everything old, new again doesn’t just apply to big business or tech, you can do it too. One area ripe for repurposing is content. If you’ve recently been a podcast guest, why not repackage short clips into Instagram Reels? Or, if you’ve written an article, slice and dice it into short tips for social posts. If you need a little more inspo, we’ve got 15 great content ideas you can implement here.

Today, we are also covering:

• TRG’s new agent

• A wiser approach to mental fitness

• The Australian Home of the Year

• Are lenders ignoring struggling borrowers?

• And much more!

Let's get to work 🚀

Instant Inspo 💡

IT’S A BUSINESS

Treat your real estate income like a business. Live lean and deploy excess earnings into marketing, people, systems, or coaching that will generate more revenue to reach your long-term goals.

Go Deeper with Mark Kentwell here.

On our radar

Adam Regan joins TRG

The Rubinstein Group has appointed Adam Regan as a senior sales executive, with the accomplished professional looking to build his growth platform at the agency. Adam, who has more than 20 years of experience selling in Sydney’s Eastern Suburbs, will be based in the Woollahra office and says he’s eager to benchmark himself against and learn from top agents in the office, including founder Gavin Rubinstein. More here.

AI Powered Agents Self Paced Course

Don’t just take our word for it

We know we go on a bit about how great Sam’s AI Powered Agents course is, but it’s got some big fans in the industry too. Like top auctioneer and coach Andy Reid, who says the course helped him piece together so many pieces of the AI puzzle and use it in his business. “Tell you what... the number of pennies that dropped during today's workshop more than paid for the flight,” Andy reckons. And you know what’s even better news? You don’t have to jump on a plane to do the course, as it’s now available online and on demand. You can start right now! More info and registration here

Today’s Feature

Shane Kempton: A wiser approach to mental fitness

In the fast-paced world of real estate, mastering how you respond to challenges is crucial for long-term success. In today’s feature, the second in a two-part series, Shane Kempton reveals how using the WISER approach can help you transform hurdles into opportunities, build your resilience and foster greater mental fitness. More here.

Today’s Quiz

One of these bookshelves is stacked with reality, the other is just fiction—can you tell which is just a novel idea?

Brekky Browse

Meanwhile in Britain 🇬🇧

Become neighbours with royalty

Park Modern, a £500M (AUD$952M) development by Fenton Whelan, has unveiled its final super-prime residences in Bayswater, marking a significant step in the neighbourhood's revival. The luxurious development offers 55 residences, including a ninth-floor penthouse with a wraparound terrace and top-tier amenities such as a 25m swimming pool and private cinema. The residences overlook both Hyde Park and Kensington Palace. More here.

Anything else?

Money can’t buy you love but, it can buy a spot on the rich list

Sir Paul McCartney has become the first UK musician to achieve billionaire status, according to the Sunday Times Rich List, with a £50m boost from touring, his back catalogue, and Beyoncé's cover of Blackbird. The Rich List, topped by Gopi Hinduja and his family's record-breaking £37.2bn fortune, reveals a combined wealth of £795.3bn among 350 individuals and families. Sir Elton John, Lord Lloyd-Webber and David and Victoria Beckham were among some of the other well-known names on the list, which has minimum wealth entry of £350m.

Dates for your diary

Find Elite Agent Editor Samantha McLean speaking about real estate and AI at these upcoming events:

May 27 AREC, Gold Coast, Qld
June 3 Harcourts HX Conference, Gold Coast, Qld
July 12 AI Powered Agents Subscriber Masterclass (Virtual)
July 19 Leah Calnan National PM Day, Melbourne, Vic
July 30-Aug 1 Proptech Summit + Workshop, Sydney
August 11-14 Elite Retreat, Hayman Island, Qld
August 25 PPM Conference, Gold Coast, Qld