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GOOD MORNING FROM ELITE AGENT 👋 Good morning, and welcome to The Brief for Thursday 20 August 2026. |
TRUE OR FALSE? Buckingham Palace is the personal property of the King. He could, in theory, put it on the market tomorrow – he owns it the same way he owns Sandringham and Balmoral. (Scroll to the bottom for the answer!) |
In today's edition of The Brief - Property managers last 18 months on average before burnout wins – Amy Fonay's office keeps beating the clock, starting with how staff say good morning.
- Queensland just got its first $5 million suburb after a 48.6 per cent leap – and the smart money says the next one won't be in Melbourne.
- A Tokyo agency is selling houses for one yen – about an Aussie cent – and the goodwill is quietly returning millions in referral fees.
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TODAY'S FEATURE  The '18-month' rule one office keeps breakingEighteen months. That's the average tenure for a property manager before burnout pushes them out, according to Ray White Highton's Amy Fonay. Legislative overload, tribunal complexity, and playing financial counsellor to stressed landlords and tenants are driving experienced professionals to the exit. Amy's office is retaining staff well beyond that window, and it starts with reading a "good morning" before it becomes a resignation letter. |
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What you'll learn in the full article: - The 'read them like a book' method: how Amy spots a bad day from the tone of a single greeting, before it turns into a walkout.
- The tightrope brief: why property managers are now unofficial solicitors and counsellors in one, and what that's costing teams who don't push back.
- The buy-in loop: the consultation habit Amy uses instead of top-down mandates, and why it kills resistance to change before it starts.
Read the full article → |
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DEPT OF DATA  Teneriffe becomes Queensland's first $5M suburbBrisbane's Teneriffe has just joined a club that's almost entirely Sydney's – a median house price over $5 million, after a 48.6 per cent jump in a year. Only three other suburbs nationally have ever crossed that line, and half have since slipped back. Atom Go Tian's read: the next one is more likely to come from Brisbane or Perth than Melbourne or Canberra. |
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DEPT OF INVESTORS  Melbourne apartments down 16% as regional towns surgeCity of Melbourne apartments now sit 16 per cent below where they were a decade ago, even after the area added 54,000 residents – Propertyology has just named it the worst-performing market in the country. Meanwhile Bright and Mildura posted growth past 120 per cent over the same stretch. "1 and 2-bedroom apartments in soleless blocks of concrete score a big fat 'F'," says Simon Pressley. |
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DEPT OF GOODWILL  Tokyo agency sells homes for 1 yen, banks referralsOne Yen buys a house through Tokyo agency Rewrite – about one Australian cent – for inherited regional properties nobody else will touch. The giveaway makes no money itself, but the goodwill has returned as referrals worth millions in fees. |
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HOW IT SOLD  Five offers land after a full staging overhaulAn interstate vendor set a firm price target, so Matilda Downard coordinated renovations and personally restyled and staged the Usher property herself, even buying a trailer to manage her styling stock. The home sold in 18 days for $640,653 after five offers, going to an interstate investor who bought largely off video. Find out the story behind how it sold → Agents across Australia and New Zealand are turning sales into stories. getailsa.com → |
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MOVERS & SHAKERS  REIQ names 40 real estate professionals as FellowsFifteen years of membership and a clean record of professional conduct now earn Queensland agents the right to add FREIQ after their name. This year's cohort spans 40 practitioners from Cairns to the Gold Coast, honoured by the REIQ Board for their contribution to industry standards. REIQ chief executive Antonia Mercorella points to careers shaped by changing markets and legislative reform, with certificates now landing across the state.  LJ Hooker names A Home for All primary charity partnerLJ Hooker Foundation's more than 400 offices across Australia and New Zealand now have a shared cause through to 2028. The charity has named A Home for All Foundation, the REA Group-backed initiative tackling homelessness and housing insecurity, as its primary partner, with Simon Heathcote directing fundraising, education and volunteering efforts across the network ahead of this October's A Night Without Home campaign. |
 Building success through reputation in LeongathaThirty-seven sales in fifteen months, and Matt Redmond says he hasn't made a single cold call to get there. Ten years into his real estate career, he's built his Area Specialist business in Leongatha and the wider South Gippsland region purely on word-of-mouth, while still finding time for weekly Saturday opens and week-long breaks. |
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AGENTS ON SOCIAL Walking in like I already sold the house and took my commission 🕺💼✨ |
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TRUE OR FALSE: Buckingham Palace is the personal property of the King. He could, in theory, put it on the market tomorrow – he owns it the same way he owns Sandringham and Balmoral. And the answer is … False. Sandringham and Balmoral are genuinely his, bought with private money and held under ordinary property law. Buckingham Palace is not. It's an Occupied Royal Palace, held in trust for the nation by the Sovereign – it can't be sold, mortgaged or gifted, and it passes with the throne rather than with the will. The most famous address in Britain, and nobody has ever held a saleable title to it. via The Royal Household – Royal Finances. |
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